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May 17, 2010

International Franchise Association's 43rd Annual Legal Symposium
The Legal & Business Case for Understanding How to Analyze Your Franchise's Financial Position

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Address

Washington, D.C.

Washington, D.C.

Lou Chronowski, co-chair of Seyfarth Shaw's Franchise, Dealer and Distributor Disputes Practice, will speak at the International Franchise Association’s 43rd Annual Legal Symposium in Washington, D.C.  The presentation, “Unit Level Economics: The Legal and Business Case for Understanding How to Analyze Your Franchise’s Financial Position,” will address the following issues:

• Visibility into franchisee finances can be an “early warning system” of franchisee or system distress.
• Addressing unit-level financial performance is essential to any successful financial workout.
• A franchisor should be a resource for identifying areas where specific franchisees or locations can improve profitability.
• Understanding unit-level profitability can highlight operating system or business model changes that could make the franchise a more attractive investment.
• A franchisor is better able to make a case for system-wide changes or capital investment in the context of realized cost savings or a reasonable “pay back” period.
• A franchisor that understands the drivers of franchisee profitability is better positioned to develop viable business strategies that will be embraced by the system.

Lou’s co-presenters are Robert Gerstenfeld, Director of Franchising and Business Development for Checkers Drive-In Restaurants, Inc.;and Ryan Palmer, Associate at Monroe Moxness Berg PA.

IFA’s Annual Legal Symposium is the premier event for franchise law professionals, offering insight on the latest legal challenges facing franchised businesses today. The conference focuses on practical applications of legal developments and their effect on the way franchise businesses operate on an everyday basis.

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