Seyfarth Advises Canback & Company in its Sale to The Economist Intelligence Unit

BOSTON (July 17, 2015) – Seyfarth Shaw LLP advised Canback & Company, a leading management consulting firm, in its assets sale to The Economist Intelligence Unit (the “EIU”), the research and analysis division of The Economist Group, sister company to The Economist newspaper.

Canback specializes in leveraging predictive analytics to generate insights for consumer-facing clients. It uses sophisticated analyses of market, consumer, and internal company data, to help clients draw reliable, fact-based conclusions about present and future opportunities. Canback works globally with multinational companies as well as with local firms in many sectors, including consumer goods, retail, cellular services, and financial services.

Canback will complement The EIU’s consumer markets practice, which provides data-driven solutions to consumer-facing industries, helping them to enter new markets and be more successful in current markets.

The Seyfarth team was led by Corporate partner Michael Dowley (Boston) and included Labor and Employment partner Barry Miller (Boston), Tax partner Steven Meier (Chicago) and Corporate associate Matthew LaLone (Boston).

About Seyfarth Shaw LLP

Seyfarth Shaw has more than 850 attorneys and provides a broad range of legal services in the areas of labor and employment, employee benefits, litigation, corporate and real estate. With offices in Atlanta, Boston, Chicago, Houston, London, Los Angeles, Melbourne, New York, Sacramento, San Francisco, Shanghai, Sydney and Washington, D.C., Seyfarth’s clients include over 300 of the Fortune 500 companies and reflect virtually every industry and segment of the economy. A recognized leader in delivering value and innovation for legal services, Seyfarth’s acclaimed SeyfarthLean® client service model has earned numerous accolades from a variety of highly respected third parties, including industry associations, consulting firms and media. For more information, please visit www.seyfarth.com.

Contacts:

Brian Kiefer, Director of Public Relations
(312) 460-6401, bkiefer@seyfarth.com

Martin Grego, Public Relations Manager
(312) 460-6659, mgrego@seyfarth.com