Webinar Recording

Jun 4, 2020

Webinar Recordings: Seyfarth's Franchise Group Presents Mini Webinar Series on Future of Automotive - Getting Back to Business, Topics 3 and 4

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Seyfarth's Franchise Group presents this Mini Webinar Series on Future of Automotive - Getting Back to Business. This two-part series covers the topics "Digital Retailing Before, During, and After COVID-19" and "Financially Distressed Dealers—COVID-19's Impact on Dealer Networks."

As you may have seen, we recently circulated a “Getting Back to Business” Update which highlights many of the key issues auto OEMs will likely face as the country and the Auto Industry works to reopen.

To help navigate the risks and issues, we are kicking off this mini webinar series that will share real-world insights, actionable takeaways, and potential challenges and risks. Feel free to attend one or all and please invite your colleagues.

On Demand: Digital Retailing Before, During, and After COVID-19

In this webinar recording, Seyfarth Shaw partners Brandon Bigelow and Alison Eggers discuss digital retailing and the importance of the online customer experience. This webinar focuses on the following topics:

  • Trends and challenges in digital transactions
  • Rights of OEMs in digital retailing
  • Online advertising and the customer experience

These recordings are not eligible for CLE credit. 


On Demand: Part 4: Financially Distressed Dealers—COVID-19's Impact on Dealer Networks

Increased operating costs, potentially hesitant consumers, and projections of significantly fewer industry sales are just a few of the challenges facing the post COVID-19 auto industry. Undoubtedly there will be financial distress for some dealers. Manufacturers need to be proactive in monitoring their dealer network, identifying troubled dealers, and developing a comprehensive strategy for likely dealership failures and bankruptcies. They also need a strategy for how best to manage their dealer networks in what was an already evolving auto industry.

In this recording, Seyfarth Shaw partners Brandon Bigelow and John Skelton discuss how OEMs can address financially distressed dealers and the impact on dealer networks. This webinar focuses on the following topics:

  • CARES Act programs - temporary Band-Aid or long-term solution
  • Identifying financially troubled dealers and assessing both future viability and strategic value
  • Elements of a comprehensive OEM bankruptcy protocol
  • Strategic considerations for the post COVID-19 dealer network, including incentive programs

These recordings are not eligible for CLE credit.